Let’s join hands and make this holiday season a special one for kids in need, by contributing to the annual LEGO #BuildtoGive Campaign in 2024. Let me tell you all about it and how you, as a LEGO Fan, can contribute and share.
Build a LEGO heart and share it with #BuildToGive
LEGO first started this annual campaign in 2017 and it has become quite the holiday tradition for LEGO Fans all over the world. It takes place in the final two months of the year: starting 11th November and up until 31st December 2024. All you need to to is build a heart completely made out of LEGO Bricks. Let your imagination run loose and share your creation on social media, for example: Instagram or TikTok.
For every LEGO heart created and shared with the #BuildToGive hashtag will mean that LEGO will donate a LEGO set to children around the world in need of the superpower of play. Good to know: there also are a lot of LEGO Stores around the world that will host in-store activities and building stations for you to create a lovely heart and enable to participate in this event.
So, how to join the annual LEGO Holiday Tradition:
- 1) Build a LEGO Heart made out of LEGO bricks
- 2) Share on social media, using #BuildToGive
- 3) LEGO will donate a set to a child in need
Will you help us #BuildToGive in 2024?